Month: November 2018

Merchandise Your Resume to Sell Yourself

You walk past the store window and see the season’s newest fashions. The mannequins are wearing very attractive outfits, but after a few seconds glancing at the display, you lose your interest and keep walking.

A few stores down, you see a similar display. This one is much more exciting. It has a theme. In addition to the manikins wearing ensembles, there seems to be a full line of coordinating accessories. You get the sense that this designer’s collection offers many options for you to expand your wardrobe on a budget.

Guess what? Both collections are from the same designer! The first store simply showed a few items on the manikins; the second store took the collection to the next level by including exciting merchandise such as jewelry, handbags, belts and shoes to go with each outfit.

A resume should be merchandised the same way.

For every job title, there are thousands of candidates with similar work histories. What sets them apart? A hiring company certainly knows what each candidate’s background on the resume should cover. In fact, they have outlined those requirements in their job ad.

Differentiating factors range from leadership of special projects, implementation of programs and improving processes to identifying new business opportunities and increasing revenue growth. Beyond these include required credentials and length of experience.

It is not enough to plainly state these ‘accessories’ on a resume. A strong resume details what each initiative is about and shows a candidate’s involvement and results using percentages, dollar signs and explanatory statements to get the message across.

Now picture the manikins in the first store window. If you list your responsibilities the way a hiring company lists their requirements in the vacancy announcement, the reader will certainly move on to the next display window. In this case, the next display is your competition’s resume.

To prevent that from happening, be sure to merchandises your skills and achievements effectively on your resume. Think of your keywords as earnings, a testimonial from a client or former supervisor as shoes, and your special projects as a handbag.

Make sure you accessorize your experience and accomplishments in a way that gives the read the sense that you are interesting and practical, and that they will get a good value for their budget. As a new outfit is a good addition to an existing wardrobe, a qualified candidate is a good addition to an existing workforce.

Designer Wholesalers Directory of Authentic Designer Goods

While ‘purse parties’–parties in which guests exchange actual wholesale designer goods–are a great way to host a fundraiser, parties held at the home to distribute merchandise of questionable trademark origin is considered counterfeit trafficking. Frequently, the merchandise distributed at ‘purse parties’–handbags and accessories which are purchased ‘in bulk’ at a reduced price–are acquired from merchants with origins from China and East Asia where trademark, copyright, and intellectual property right infringement is vague and not as defined as in the United States, and where most of the world’s manufacturing of retail goods occurs.

China and similar manufacturing areas such as Hong Kong and the Republic of Korea are also where most counterfeit goods including electronic products, DVDs, shoes, and household products such as laundry detergent and shampoo are produced. Paint used on counterfeited products, and the chemicals used in counterfeited toiletry items contain lead and similarly toxic chemicals. Counterfeit athletic shoes or designer-influenced women’s stilettos are stitched using flimsy thread and simulated leather material that can cause pain and swelling to the feet, and can deteriorate completely after wearing them a few times.

While the legal employment age in China is 16, children between the ages of 13 and 15 who are from single-parent families in China and often endure severe economic conditions are forced to indenture their children into the cities’ sweatshops as a means of survival. The under-reporting of the child’s age is not uncommon. Orphans or children separated from their parents are the assemblers in servitude for pennies, night and day, amid deplorable surroundings while producing the counterfeit designer merchandise. Child labor laws in these areas are either non-existent, unspecified, or not enforced due to corrupted business practices.

Auction website eBay has current guidelines described in the eBay program named VeRO (Verified Rights Owner). Owners of the trademarks of the authentic wholesale designer handbags and other designer merchandise offered at auction are able to report alleged infringement of their trademark rights of the goods that they allege are not their actual merchandise. For example, LVMH (a merger of fashion house Louis Vuitton, and the champagne producer Moet & Chandon and cognac manufacturer Hennessy) which is the company that owns the designer companies Louis Vuitton, Dior, Givenchy, Fendi, and other designer manufacturers, employs investigators to troll online auction sites and to subsequently alert eBay when a counterfeit item is suspect as ‘at auction’. If eBay users find an item that they suspect might be counterfeit, owners of the trademarks of the actual designer goods permit the eBay user to report the auction to eBay.

However, while eBay has resumed online auctions with increased vigilance, gas stations and convenience stores are not the place to purchase a wholesale designer handbag. Look at the price. If the price appears to you to be unusually inexpensive, it could possibly be counterfeit, and not a worthwhile purchase.

The approximate $500 billion U. S. dollars generated from proceeds of the sale of counterfeit merchandise–unbeknownst to the average consumer–has been determined to finance events such as the 1993 bombing of the World Trade Center in New York City. A U. S. federal report from the International Anti-Counterfeiting Coalition indicated that the financing of the bombing was facilitated by the sales of counterfeit T-shirts.

Learn How to Get Free Designer Fashion

There are a number of ways to get free designer fashion. These methods include bartering with designers, free social networking web sites and working through various retail chains if you are so inclined.

One of the most sought after and most desired fashion is clothing. These garments can be very expensive and are changed quite often. There have been several makeover shows highlighting designer fashion for program participants. The popularity and interest in those shows have caused other people to wonder how they might negotiate their own free stuff. To get free designer fashion there are several options available for you to try

Get Free Designer Merchandise through Retail Chains

If you or any member of your immediate family work with a major retail chain, you may be able to get free designer fashion or other accessories. Be warned that there can be a long waiting list of other employees who are waiting to show off the stores clothing.

The free designer merchandise through retail chains is often supplied by the store manager to help promote the product. The practicing stores are supervised by senior managers who can assist when needed. Usually, free designer merchandise is available near a major mall or shopping centers.

Get Free Designer Merchandise through Bartering

Check out local bartering websites for personal and business use. Many of these sites have places where you can list what you want, as well as the goods and services you have to offer. Websites like is a trade association for businesses that often have local and national exposure. These sites accept trades for timeshares, and training services as well as items like computers, babysitting, and even home or Secondhand Cars.

If the designer isn’t looking for what you offer specifically, many of these sites offer their own dollars where you earn money for the services and goods you’ve provided to other members that can be spent at the plastic surgeon’s office for free breast implants. Search online for barter sites and join a couple of the ones that look like they might meet your needs.

Get Free Designer Merchandise through Social Networking Sites for Donors

One of the latest options for women who want to get designer merchandise for free includes social networking web sites. These social networking websites are dedicated to connecting women who want designer merchandise with donors who want to contribute to their cause. Joining the website is free for both women searching for free designer merchandise and donors. Once you’ve joined the site, there are options to set up profiles, download pictures and text, audio, or video chat with other members.

Stage a Special Event to Stand Out and Shine

A friend of mine recently held a launch party on Mother’s Day for her new book. Another is about to celebrate being in business 5 years by holding a cocktail party. I overheard a conversation about holding a networking breakfast to inform potential clients about a new service. And I too am currently organising my book launch. So what’s this got to do with you? Well these “special events” come under the umbrella of public relations and are a great way to promote your business. Staging an event is good PR for you and your business. If it’s done well you may gain media coverage, raise the profile of your brand and increase awareness of your products or services. If nothing else it is a great way to get clients, prospects and influencers together to help spread the word about you and your business. Here’s a look at how to manage an event, from the largest scale to the smallest. It could be a networking event, a media conference, seminar or workshop, fashion parade, open day, product launch or even a cocktail party.

The Beginning

Paying attention to every detail creates a professional image for your business. Begin with the basics by developing your message and branding, choosing the venue or site, date, start and finish times. Organise the legalities – check council permits, contracts, letters of agreement and insurance – if it is something as large as a community event. Set budgets, organise sponsors, suppliers and venue facilities.

Entrances and Exits

Give detailed instructions to your guests on how to get there – public transport options and parking stations. Be aware of emergency exits, disabled access, location for unloading of equipment and equipment storage areas, ticketing, queuing, registration and name tags and event site map.

At the Event

Staging – design and decoration. Power, audiovisual, lighting, video or PowerPoint presentation, speakers or entertainers needs. Marquees, tents or stalls, toilets, waste bins and water. Administration, information and lost children area. Ambulance or first aid, security, crowd control. Contingency plan for wet weather and crisis management plan. Include a manual and run sheets for all personnel. Event tool kit – consider things like blue tac for posters, blank name tags, first aid kit, torch and gaffa tape.


Book speakers, entertainment and accommodation. Food and catering, kitchen and bar facilities, hospitality, dressing rooms, hair and make up, media area, alcohol and beverages and any licenses needed. Money collection and float. Table settings or seating arrangements. Merchandise and souvenirs. Signage including t-shirts or uniforms.

Communication and Promotion

Contact the media for publicity. Organise media releases, photographic images for press usage on television, the internet and in print. Have a photographer and/or video producer at your event. Letterhead and invitations printed, newsletters and emails issued or mailbox drops. Flyers, posters and programs with telephone numbers and website addresses. Contact numbers in your event manual of organisers, staff and entertainers. Send letters to confirm details. Walkie-talkies for instant communication or mobile phones. Have research and evaluation strategies in place.